SELECTED WORK
Clear direction. Real impact.
From no product direction to an evidence-backed MVP
One MVP across markets, scoped to cut localization effort and improve the experience for doctors and patients.
From AI algorithm to real-world product pilot
Evidence to guide the commercial strategy and global rollout of a digital health tool.
From no shared direction to a strategy that stuck
A team organized around company priorities and customer value. Still guiding the work four years later.
From deep-tech diagnostics to an investor-ready story and product
Founders walked into U.S. investor meetings with the confidence to raise.
From AI-first to patient-first
A shift that reshaped the brand, messaging and AI product, and set the company up for global growth.
From no strategy to a clear identity and direction
A unified strategy and identity for the tech team, and a foundation for its redesign.
Brands I've worked with
Bringing value, clarity and alignment to teams, from startups to global enterprises.
Let's get the whole room behind it.
Tell me about the decision in front of you. I reply within one business day.
Start a conversation